Published on
September 17, 2020
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Bayes Secures $6 Million Investment to Solidify Its Position as The Leading Global Esports Data Provider

BERLIN, Germany, September 17, 2020 -- Bayes announced the closing of a $6M USD funding

round today, which included participation from the Pohlad Family investment group, Fertitta

Capital, Sony Innovation Fund, and other influential sports and media investors. The funding will

be used to further expand the data and content offering on its platform and to develop new

platform features that benefit both data suppliers and consumers.

Bayes, formerly DOJO Madness, turned profitable in 2020 driven by significant continued

revenue growth year over year. In the previous year, Bayes cemented significant data

partnerships, including marquee deals with ESL and Riot Games. The substance of the company’s

activities is formed by Bayes Esports, founded in 2019 in partnership with Sportradar, and

Shadow.GG, the leading Professional Esports Analytics and Visualization Suite.

“With our two business units, we are able to provide a never-seen-before depth of data when it

comes to professional esports tournaments and matches globally. This provides a great starting

point for the creation of new services and products leading to greater entertainment offerings

for the esports fans and community,” said Jens Hilgers, Co-Founder and Managing Director of


“The collection, refinement and distribution of esports leagues’ data, combined with the

provision of products on top of it, is necessary to further professionalize the esports ecosystem

and grow the overall market. We have high conviction in the Bayes team, and believe that Bayes’

technology and esports data platform represent the best solution for all stakeholders to advance

the industry at large,” Bayes investor Charlie Pohlad explains.

About Bayes

Bayes Holding, formerly Dojo Madness, is a company specialized in gaming and esports data, offering market-leading tools and

services to business customers. Bayes owns and oversees two Berlin-based business units: Shadow, which develops analytical

tools for esports teams and tournaments, and Bayes Esports Solutions, a co-venture with Sportradar, which distributes esports

data to customers in the betting, broadcasting, and media space.

PR Kontakt

Dr. Susanne Ardisson

Head of Strategic Communication

Bayes Esports Solutions GmbH -

Bayes Esports


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